A Quick Look at:
SEO (Search Engine Optimization)

Of all the acronyms in the marketing world, SEO is probably the most recognizable. Most people — especially business owners and marketers — know it’s important, but they don’t know why it’s important. In our latest Quick Look, we explore just exactly what SEO is, and how it can improve your digital presence. In this paper you’ll learn:

• The difference between on-page and off-page SEO
  
• How you can make adjustments to your own website to improve SEO
  
• What tools are available to make SEO easier